Best for the food that stops the complaints
RTIC Soft Pack 30
A soft cooler is the right shape for a packed car: it squashes into the gap a hard cooler cannot, and it carries by the strap at a rest stop.
Picked for the car specifically. The reason to use a soft cooler for a family drive is shape: the trunk is already full and a flexible bag takes the leftover space. Keep the bulk here and refill the reach bag at each stop rather than passing items from the trunk. See <a href="/camp/best-coolers-for-camping">coolers for camping</a> and <a href="/road-trip/hard-cooler-vs-soft-cooler">hard cooler vs soft cooler</a> for the full comparison.
Specs
- Closed-cell foam insulation with a welded liner
- Leakproof zipper
- Shoulder strap and side handles
- Multiple capacities
Good for
- Flexible body fits footwells and gaps a rigid cooler cannot use
- Carries easily to a picnic table at a stop, which a hard cooler does not
- Good retention for a soft cooler when pre-chilled
Bad at
- Less retention than a hard rotomolded cooler over multiple days
- The zipper is the weak point and needs lubricating to stay easy
- Not a seat -- unlike a hard cooler, nothing can sit on it
